The FOUR Critical Cornerstones of Every Online Business

If you want to build a lasting online business that will grow and flourish over time this is the foundation you will want to have in place.

If you're running an online business, you know how important it is to stand out in a crowded marketplace. But with so many businesses vying for attention, how can you ensure your success? The answer lies in four key areas: visibility, automation, making offers, and client experience.

Let's take a closer look at each of these keys and why they're so important:

  1. Visibility: Can people find your business and you online? If not, it's time to focus on your visibility. Make sure your website is optimized for search engines, create a strong social media presence, and invest in advertising to get your message in front of the right audience.
  2. Automation: With email marketing and social media, automation is key to keeping your business running smoothly. Automate your email campaigns, social media scheduling, and other repetitive tasks to save time and focus on what matters most - serving your clients.
  3. Making offers: You have a unique offering, so make sure you're putting it out there! Create compelling offers that showcase your expertise and entice your audience to take action. Whether it's a free resource or a paid service, make sure your offers are irresistible.
  4. Client experience: Finally, don't overlook the importance of client experience. How do people feel working with you? Make sure your clients feel heard, valued, and supported throughout their entire journey with you. This will ensure they keep coming back and referring others to your business.

So, are you missing any of these key elements in your online business? Take a moment to assess your business and identify areas where you can improve. Maybe you need to work on your visibility or automate your email campaigns. Maybe you need to revamp your offers or focus on improving your client experience.

Whatever your needs may be, don't be afraid to ask for help. There are plenty of resources available to help you succeed, from online courses to business coaches who can guide you every step of the way.

Remember, these four keys - visibility, automation, making offers, and client experience - are essential to your online business success. By focusing on these areas, you can stand out in a crowded marketplace and build a thriving business that truly makes a difference in people's lives.

Do you have a plan for each area? How is your visibility strategy working? Are you making enough offers? 

Kristen White is the founder of C.A.T.S. Networking, a women empowering women entrepreneurs biz growth community. She’s the Big Cat @ OrangeCatContent.com, a boutique digital marketing agency for Coaches, Authors, Thought Leaders, and Speakers in the personal development marketplace. With her background in TV news and filmmaking, she supports speakers at RocktheStageSpeakers.com

Kristen specializes in Video, Messaging, and Visibility strategies for entrepreneurs. You can connect with her for a complimentary session on your Brand Voice or Online Video Strategy for Speaking & Media content.

Book a Breakthrough the Bottleneck with your Message here.

Book a Massive Visibility with Video Mapping session here.

You can Listen to the Big Meow podcast @ BigMeowPodcast.com

Kristen White
Host
Kristen White
Host, founder of C.A.T.S. Networking